Biggest Peeves Among Home Sellers in Sacramento

There are 3 things I do that other agents don’t seem to do on a regular basis, which is how this Sacramento real estate agent keeps her home sellers happy and content. I know there must be times when an agent looks at my new listing in MLS and wonders how I got that listing and why didn’t he get the listing. What is it about this agent, they may ask? I will tell you. Not only will I tell you but I do so without worrying that oh-my-gosh, now every real estate agent knows my secrets and will steal all of my business in town — because it won’t happen. I’m not bragging, it’s just the way things are.

Deep down my competitors know they should do this, they often just don’t do it.

It’s consistency, overall. Which agents can adopt if they want to badly enough.

The first secret is respond quickly. Don’t take all day to get around to answering an email or return a phone call. People don’t have all day. I don’t have all day. When a potential home seller contacts me, I answer. Naturally, if they leave me a message after hours, that is, after 7 PM or they send an email at 3 AM, they won’t get a response until the morning, but I do address concerns and questions with the fastest speed humanely possible.

The second secret is to answer the phone when it rings. Sometimes, we agents are on the other line when the phone rings and can’t disconnect. But for crying out loud, if an agent is talking to her hairdresser or one of her kids or friends, hang up and take the darn phone call that’s coming in during business hours. What the hey?

The third secret is to keep sellers informed about what’s happening with the sale of their home. Ever since the market shifted 2 years ago and short sales stopped being the dominant sales driver in Sacramento, it’s been a wild ride with those regular home sales. They close so quickly, and often tend to sell quickly, too, if they are priced right. If I hear anything about a home that I think the seller would like to know, I immediately pass on that information. I keep sellers informed. I’d hate for a seller to wonder what’s happening.

How do I know sellers want a Sacramento real estate agent to perform in this manner? Because they tell me so. My mission is to consistently perform.