A Multiple Offer Recipe For a New Listing

A multiple offer recipe for a new listing is much like following along in a cookbook. You need a few ingredients or the recipe will turn out half-baked. Plan out your new recipe thoughtfully and with intention.

First, you need a desirable location. Second, the property has to have key features such as a spectacular lot. Add onto that, 4 bedrooms and a single story. How about throw in a brand new high-end kitchen? New Plush Carpet, upgraded pad, and wood floors are just the cherries on top. How about a culdesac? Cool off in your own Tahoe blue, built-in pool. So the above are all the features on my new Sacramento real estate listing located at 9901 Silverod Place, Sacramento, Ca. 95829.

We placed a coming soon sign and advertised the property online, in addition to running ads. Our professional photographer spent a Sunday afternoon on photos, overhead drone, and matter port 3D video. In reviewing the pricing strategy, a few listings sold in the more immediate area. One sold just a few doors down and the other was the next street over. These were the two key listing comparables. Plus one was the very same basic model. Promoting the open house on Mother’s Day certainly paid off.

We received the first offer Saturday night after going on the market late Friday. We presented it on Sunday after my open house, held on Mother’s Day. There were 40 people through the open house and buyers were bumping into each other. The buyers knew by the high number of visitors that there were multiple offers brewing. Then, like any well-orchestrated plan, several more offers on Monday. Home sellers should not price property over aggressively or too low. They followed the multiple offer recipe because it turns out perfectly every time.

If you would like to have a complete marketing plan to sell your home and receive multiple offers on your property, call Weintraub & Wallace Realtors today at RE/MAX Gold. 916-233-6759.

— JaCi Wallace