back on market

How to Profit from a 50% Pending Home Sales Fallout in Sacramento

Cancel-Contract-250x177It pays today to be a home buyer on a backup offer in Sacramento since we seem to be experiencing such a high cancellation rate on escrows; in some cases up to 50% of the pending sales are falling out. I say this not to be an alarmist but to point out what other real estate experts are too frightened to bring up because they are worried this kind of data would harm our fragile sales market. Every real estate professional, just about, knows this is happening in the Sacramento real estate market, if they’re doing any kind of business. They’re just not talking about it.

That’s because we have to be positive and spread only good news about Sacramento real estate. Oh, spittooey. You’ll read in other news media that sales are UP. What media is not telling you is real estate sales naturally increase in the spring. Inventory is low, which is true, inventory is low as compared to previous years, but it doesn’t matter because there aren’t enough buyers for it. Home buyers today typically lust over only the best home on the block and the rest are ignored.

On top of this, buyer’s agents think they are working with buyers because buyers tell the agents they are buyers. They might even pop up with a pre-approval letter in possession. But it doesn’t mean they are a buyer, because a buyer closes escrow and eventually ends up with a home.

It’s not the end of the world if an escrow cancels, because it will generally turnaround and go back into escrow again under a second purchase contract within a relatively short period of time, but that’s why you want to be a backup buyer, if you can. Don’t think you can’t write a contingent offer, either, if you have a home to sell, because sellers are accepting contingent to sell offers from buyers.

For other listing agents, my advice is don’t put that listing into pending status until the buyer has deposited funds into escrow, which should occur within the 3 days MLS gives us to change the listing status. Because nobody wants to deal with the unfair stigmatization of a back-on-market listing because some doofus buyer on a whim canceled the escrow.

For buyer’s agents, don’t write multiple offers when your buyer can’t afford to buy each of those homes. Not only is your reputation as a Sacramento real estate agent at stake, but those types of “buyers” can easily morph into a vanishing act after both offers are accepted. If your buyers really want a pending home, consider writing a backup offer.

For buyers, get over the fact that homes might cost $100,000 more today than they did 3 years ago. Those days are gone. But prices are still low as compared to the prices pre-market crash. Don’t wait for interest rates to go up and slowly rising prices to price you out of the Sacramento real estate market all together. Get in while the getting is good, and for heaven’s sakes, stay there.

Why Do Sacramento Homes Come Back on the Market?

New Listing Sacramento Homes for Sale.300x200Just because you spot a home in the Sacramento MetroList MLS with a “back on market” status does not mean there was something wrong with the property; yet, that assumption is the first premise that some buyer’s agents and their buyers attach themselves to. The problem with many back-on-market listings is the buyers (or the buyer’s agents) did not understand what they were doing when they wrote the purchase offer. It’s like they embarked on a wild bender and woke up face down in puke. OMG, what did I do, they wonder, I bought a house.

I try to follow the rules of MLS, and unlike some agents, I actually read the MLS manual. MLS rules state we listing agents have 3 days to change the status in MLS from Active to Pending. However, there is also the real world, and the real world says if I’ve got buyer’s agents showing my pending listing for 3 days straight when I knew it was pending and did not inform them, my name in the real estate community would turn to mud. It’s unethical to purposely not change the status in MLS and to misrepresent what’s going on.

The problem that arises is we might be led to believe that the buyer is steadfast and then we discover, no, there is a problem with the buyer. Meanwhile, the listing is sitting in pending status. When we put back the listing on the market, now everybody wants to know why, what went wrong — when it was the messed-up buyer or agent that was the problem.

In one instance, we moved a perfectly beautiful home in Elk Grove from its fresh active status to pending when an Elk Grove buyer with a criminal record hoodwinked the seller into accepting an offer. The buyer’s agent was absolutely steadfast that the buyer could perform until it turned out that the buyer, oops, had no money, no car and no job. Yet this home went back on the market, and it’s not the same.

In another instance, the buyers, with the buyer’s agent’s permission, wrote multiple offers to buy a home and ended up in contract on two homes at the same time. The buyer’s agent did not immediately notify the listing agent. Meanwhile, status changed from active to pending in MLS. A few days went by before the buyers bothered to decided which home they wanted to buy (ultimately the answer was neither). That buyer’s agent learned a hard lesson, but still, the seller’s home ended up in back-on-market status.

Recently, a seller accepted a contingent offer, meaning the buyer had a home to sell, and the buyer asked for, let’s say, 7 days to sell her home. Her agent noted the home was on the market and should quickly sell. Before advising my seller to accept the contingency to sell a home from the buyer, this Sacramento real estate agent checked the accuracy of the listed price, and it seemed very reasonable. The seller accepted the offer. We changed the status in MLS to pending.

Then, the buyer’s agent did a double take when when we asked for the contingency release within the specified time period. Turns out she did not correctly write the Contingency of Purchase. She made a huge mistake. She had meant to ask for a much longer time period, consisting of a few months. I guess now I have to add to my repertoire of insulting questions to ask buyer’s agents: Does your buyer understand what she signed?

This Sacramento spring market seems so squirrelly. It’s bad enough that I have to personally call banking institutions to verify funds on deposit (because the loan officers and buyer’s agents don’t always give a hoot), and interrogate the buyer’s agents as to whether the buyer wrote two offers. I don’t mean to insult anybody. But this back-on the-market business is damaging to sellers, and I have to look out for my seller’s interests. I might also change my policy now to leaving the status modifier in ACTIVE for a few days, just to make sure everybody is on the same page. If buyer’s agents want to know whether we have any offers, they’ll just have to find out the old-fashioned way.

How to Keep a Home on the Market in Sacramento After Offer Acceptance

Home-for-sale-sacramentoI am finding that overall, many buyers are not very committed in our Sacramento real estate market. That’s a good reason to keep the home on the market after going into contract. Part of the reluctance to commit, I’m supposing, comes from the fact they feel pressured with multiple offers happening on such a large number of homes, and it’s frustrating that they have very few homes from which to choose. This is a scary market for first-time home buyers. We’ve never had a market like this in my lifetime before in Sacramento.

We have low prices but they are moving upwards quickly in some neighborhoods. Interest rates are historically low, around 3.75%, which is just incredible. A buyer’s purchasing power is immense. They can buy twice the home for half the money today, as compared to 7 years ago. But they have also witnessed first-hand the crash of the real estate market, and some of them feel very uncomfortable navigating in unchartered waters. It’s not unusual to go into escrow one day and then have the buyer cancel the next. This is why you want to keep the home on the market if at all possible without immediately jumping into pending status.

Home sellers in Land Park had this happen to them a while back. They negotiated in good faith an agreed-upon sales price and were relieved and thrilled that their home was sold. But, the following day, the buyers bailed. They didn’t give a good reason. See, that’s the thing, in California, a buyer can pretty much cancel a contract for any reason within the inspection period which, by default, is 17 days.

The next time we received an offer, the sellers were more cautious. The buyers wrote a clean offer, but until they removed the contingencies, the buyers could easily cancel. Their agent wrote an addendum containing verbiage about cancellation that was already preprinted in the purchase contract, and that’s part of what made the sellers worry. Agents don’t always think about how their addendums will be perceived by the sellers when they are trying to appease the buyers. But if the buyers require reassurance about cancellation rights, this makes the sellers understandably nervous. So, the purpose of the addendum backfired.

How to fix it was my quandary. Part of the solution was to keep the home on the market in active status. Once a seller takes a home off the market and then puts it back on the market, buyers begin to wonder what is wrong with the home. Why didn’t the buyers want to buy it? Did they uncover something horrible about the home? Is there a structural defect? When the truth is half the time “back on market” status is just due to flakey buyers: you’ve got the blind leading the blind. It’s much better to keep the home on the market for a while.

In a seller’s market, removing a home from the market takes it out of inventory, and it’s difficult to drum up enthusiasm for the home if it goes back. Especially in a seller’s market, it is much better for the seller to leave the home on the market in active status. However, a Sacramento real estate agent must present a true picture in advertising. This means we have to tell buyers that we have an offer. I accomplished that by adding a Pending Rescission modifier to the active status. In the confidential agent remarks, I suggested that agents write a back-up offer subject to the cancellation of the existing offer.

The sellers received a back-up offer, too. That’s because everybody wants something that somebody else wants. That’s a true principle that applies to real estate.

The sellers countered the buyers that they would leave the home on the market and remove it once the buyers had removed their contingencies. This way, everybody won, and the sellers felt more agreeable to accepting the offer.

If you’re looking for an experienced Sacramento real estate agent who puts her clients’ needs first and foremost, call Elizabeth Weintraub at 916.233.6759.

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