Using Common Sense in Sacramento Real Estate

Common sense mixed with the truth must be a wild concept to some. I wish people would quit thanking me for being honest with them, because the message they’re really sending is they expected that I would lie. It’s not that I couldn’t lie if I wanted to because, let’s face it, I sell real estate in Sacramento and just to be successful in that profession there is a certain amount of enhancing the truth to push product; it’s the spin. Can’t be in marketing without the spin. But it’s that I don’t go out of my way to make up crap because a) it’s stupid and wrong, b) I’d have to remember it, and c) it’s easier just to tell the truth.

Years ago I had a girlfriend who was a pathological liar. You couldn’t believe a word that came out of her mouth. I don’t know if she lived in a fantasy world or just liked to fool people but she’d tell the most outrageous stories to complete strangers, and none of it was true. We’d meet cute guys at a party and she’d tell them we were flight attendants or we lived in Japan. There was no reason for it. Guys who are 22 don’t really care what you do for a living when they are seized by hormones.

Personally, I find being truthful rewarding. It’s second nature. It’s not that I don’t know when to keep my lips zipped, because I do, but the older I get, the more I enjoy telling people what I think. I say things at times that other people wish they could say but they haven’t yet given themselves permission to do so. This is one of the freeing benefits of aging. We give ourselves permission to speak our mind. They don’t tell you about this in Sunday school.

Not that I’m out there in my yard waving my fists at kids and yelling get offa my lawn you hoodlums, and that little pooping chihuahua with you, too. Reality and protocol are still embedded. But I will tell people what I believe.

Of the five senses, common is my favorite.

Like this guy yesterday from somewhere in the Northeast, maybe New Jersey. He wanted to know when he should do a price reduction on this home. It was listed with an agent. He poured out the entire listing history in his email, including suggestions made by his agent, which he had been ignoring. My-oh-my, whatever should he do?

He should listen to his real estate agent and stop asking for direction from strangers on the other side of the country.

Then, an elderly fellow called to talk about his friend whose husband had died, and he thought maybe his friend should do a short sale. I looked up the information in records that are not accessible to the public and easily sized up the situation. Yes, his friend was upside down but there was no reason for her to short sale. She wasn’t responsible for the mortgages. She should get out of title. I suggested he obtain legal advice. I was looking at it from his friend’s point of view, which was why go through the hassle and misery if you don’t have to?

See, common sense pertains to so many things. And it applies to Sacramento real estate as well. While it would be nice to lounge about and dispense sage advice all day while being fanned and fed seedless grapes, the fact is my job is to sell real estate.