line between sales and lying

When Buyer’s Agents Make Promises They Cannot Keep

buyers agents make promises they cannot keep

What do Sacramento listing agents call it when buyer’s agents make promises they cannot keep? I know some people would call it lying. But with the way the world is going today, with all the crazy crap like truth is not truth and fake news accusations when the news is factual, it can make a person nuts. We want to believe our fellow agents, but sometimes, you just can’t.

I hate to say that, but you get good and bad in any profession. There are people whose word you can trust, take to the bank, and others who say whatever they have to say to accomplish a directive with little regard for the truth. No wonder agents have such a bad reputation. They have a bad reputation in part because they deserve it.

Now, when I had buyer’s agents make promises they cannot keep in the past, it was usually over a short sale. In retrospect, I was a lot more hard-nosed then than I am now. A buyer’s agent could weave a love story about how her buyers are madly in love with this house. Could not see buying any other property. They will gladly wait for the bank’s approval. When none of that crap they spewed forth was true. It was wishful thinking.

It is rare when one of my team members needs to cancel an escrow. They are educated, trained and skilled in real estate. If one of their buyers decides to cancel, it’s generally for an excellent reason. Every so often, though, the buyer is just not committed. However, I’ve never known any of my team members to be dishonest. Ever. And we discuss how to break the news to the listing agent without burning bridges.

Over the past couple of months, I’ve seem to have noticed a large number of buyer’s agents make promises they cannot keep. You would hope an agent’s word meant something. That there was honor. But that’s just my wishful thinking.

Elizabeth Weintraub

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