sell sacramento homes

Using Restaurants and Nightlife to Sell Sacramento Homes

sell Sacramento homes

Orphan barrel flight: Rhetoric, Forged Oak and Barterhouse at Ella Dining Room & Bar.

A while back I had a freelance writer call me about an article she was working on about how real estate agents use restaurants to sell homes, and Alexa Collins, who writes for Homelight, asked if I sell Sacramento homes in that manner. Well, at first blush, I didn’t think that I did, but the writer called attention to a blog I recently wrote about a home I sold in South Land Park. She pointed out that I talked quite a bit about the nearby restaurants, and a favorite Mexican restaurant at that. You can do that in a blog, talk about nearby attractions, but it’s difficult to do in MLS. We are limited to 500 characters and spaces in MLS.

For example, when I write my marketing verbiage to sell Sacramento homes, I have to be careful I’m not violating Fair Housing laws. Unlike some idiot real estate agent who created a map of Sacramento neighborhoods, color-coded each neighborhood reeking of redlining, and then went on to assign stereotypes and racial slurs, and no, I am not linking to that offensive piece of shit because my main hope is that sorry-excuse-for-a-Realtor will lose his license shortly. I called the CEO of an influential local media source and notified the California Bureau of Real Estate. If you keep quiet, you’re part of the problem.

It’s not bad enough, you know, that we’ve got to pull together 40,000 counter-protesters in Boston to stand up to Neo-Nazis. Or, that every morning I get up hoping our President will self explode, wondering if this is finally the day, and it never seems to be the day. We don’t need more racism, intolerance and hate in this world. We need less of it. I am very careful about the impression I leave. Which is why when a seller in Curtis Park asked me to slip into his marketing description that the house was within walking distance to the park, I had to explain that we can’t discriminate against people with mobility issues. And if you say that’s going too far and it’s too PC, I’m gonna come over there and slap you.

Restaurants. When I lived in Minneapolis, we lived in the now trendy Whittier neighborhood, within blocks from Eat Street on Nicollet Avenue. It was like being on vacation, except we were navigating to these wonderful ethnic restaurants not from a European hotel but from our home. When I sell Sacramento homes, I do describe our fabulous neighborhoods, and the amenities available to a potential buyer. I guess restaurants are part of that, too. It’s where millennials congregate these days to socialize. We can be very proud of the restaurant scene in Sacramento.

One of the great benefits for an agent whose successful business is to sell Sacramento homes is the means to dine at some of the best restaurants in Sacramento. I have several favorites, one of which is Ella Dining Room and Bar. Anybody who reads my blog on a regular basis knows that about me. It’s a place where one can go like my husband and I last Friday, without a reservation. I wore cut-offs, a t-shirt and no makeup. We sat outside on the patio. August is Maine lobster month at Ella. A great tradition. Plus, Ella featured whiskey bourbon flights I could not refuse. There is valet parking. It’s 10 minutes from my house in Land Park. It doesn’t get any better than that.

This is the Market for Hard to Sell Sacramento Homes

hard to sell homes in sacramento

Selling hard to sell Sacramento homes is a speciality for Elizabeth Weintraub, Sacramento Realtor.

Disappointed or frustrated home sellers who couldn’t sell last year or those who foresee particular challenges with home selling, should realize that this Sacramento real estate market is the perfect time to list those hard to sell Sacramento homes. Because home buyers will look past defects and, due to limited number of homes for sale, might be forced to bid on your house simply because they can’t buy anything else. If you couldn’t sell that home previously, now is your time, providing you hire the right Sacramento Realtor.

Now you might wonder, why would a Sacramento Realtor willingly advertise that she is ready, willing and able to tackle the difficult homes? Why wouldn’t she want to work only on luxury homes in Sacramento or the prettiest of all listings? Perhaps she likes to work on them all. Each home presents its own unique challenges, regardless of how simple the seller might think the home is to sell. Often the question is not whether it will sell but whether it will close and close without drama. And that can happen as well with hard to sell Sacramento homes.

I noticed a for sale sign went up on a home in Land Park recently, which I had showed about 5 years ago. Nobody wanted to buy the home then because it had laminate flooring over hardwood, the character was stripped out and it backed up to a wall. It also featured a weird layout, seemed to have been designed by a bachelor with way too much time on his hands. It was not really a family home in the sense that we think of those types of homes. When I saw the sign go up, I predicted it would finally sell. It closed last week.

This is not the only challenged home. There are many hard to sell Sacramento homes in Land Park and surrounding areas that deserve to be on the market right now. Before the big push comes, if it ever comes this spring, and the way things are going, it might not. We have such incredibly low inventory, a spattering of 1,752 are for sale in Sacramento County, and a whopping 2,879 homes are pending. This means we have more buyers than we have homes for sale.

Buyers who will be willing to install their own flooring, especially if your carpeting is worn and tired. Buyers who will paint those kitchen cabinets or replace them. Buyers who gladly will take a 2-year roof certification with repairs than demand a brand new roof. Buyers who just want a roof over their, four walls and a place to call home, even if it’s not perfect. I can sell those hard to sell Sacramento homes for top dollar.

If you’re ready to put the past behind you and capitalize on today’s market, call Elizabeth Weintraub at 916.233.6759. I have the expertise and knowledge to move that fixer home.

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